The first step is to set up a call so I can understand where you are as a company today and your expectations. We will look at your products, discuss your goals, talk about finances and then create a plan for the next 4-6 months. We will determine pricing, look at the competition, create a go to market strategy, outline coverage and more.
The plan will detail priority accounts, review schedules, approach to the natural independents, available slotting, needed promotional support and be mindful to remain within the budget agreed upon. We will hold weekly or bi-weekly meetings to review actions taken, feedback given, make any required changes and celebrate wins..
If you have no existing business with distributors today, it can take 6-8 months to open one. Certain retailers will automatically open distribution like Whole Foods, Sprouts, Kroger Banners, Fresh Thyme, MOM's Organic, Ahold, etc. The other path is to work with regional chains and Natural Independents to create commitments in about 40+ store doors (locations).
The service is the greater of an agreed-upon retainer or % commission. The amount of the retainer will depend on the coverage, existing distribution, and complexity of the products.
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